Felix Schoeller showcases specialty papers at FESPA 2026

GaryPageau ,
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Felix Schoeller presented three of its key areas of expertise together for the first time in a curated concept store at FESPA Global Print Expo 2026.

At FESPA 2026 in Barcelona, May 19-22, European media company Felix Schoeller showcased specialty papers in a curated concept store for the print and signage industries. For the first time, the company featured its portfolio across three business segments, under the motto: “Make a statement. We deliver the substance.”

The concept store highlighted the versatility of material solutions across a wide range of industries and applications.

“Material decisions have become a strategic success factor in the print and signage industry,” explains Matthias Breimhorst, Chief Commercial Officer (CCO) at Felix Schoeller. “At FESPA 2026, we demonstrated how Felix Schoeller supports customers and partners in an increasingly complex market: with extensive application knowledge, deep material expertise, and a portfolio that combines performance, compliance, and brand impact.”

In the concept store, Felix Schoeller brought together its areas of expertise – photo and digital printing papers, sublimation printing, release liners for graphic arts, and paper-based packaging solutions – in a shared application context at FESPA. The company showcased real-world applications across a wide range of everyday and industry settings, including cycling jerseys, water bottles, and bike-wrapping applications; graphically designed posters, coffee-table books, and mugs; and packaging solutions for granola, waterproofing wax, and vegan bars. The concept store demonstrated the potential of Felix Schoeller’s material solutions across diverse applications and industries.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.